HI, I’M ELIZA

I am here to support you on your breastfeeding journey with evidence-based information and personalised care

Whether you're a new mom facing latch challenges, a seasoned breastfeeding veteran navigating a new obstacle, I'm here to guide and empower you with evidence-based information while remaining respectful and non-judgemental.

From corporate marketing to Lactation Consultant, IBCLC

I did not come from a science background but I have always been intrigued with science and how the human body works. As a child and adult, I’ve always been doing my own studies and research into how things works and that includes our body and brain.

During my early working life, I’ve always knew that I wanted to help people - but I just could not figure out how.

So I built my career into the B2B marketing within the tech space. I rose the ranks, I thrived, I loved my corporate life. Until, eventually, my values did not align with my full time career after a breastfeeding setback with my second child.

Every breastfeeding experiences are different and that’s okay

Breastfeeding my second child was a whole other story. I struggled with both oversupply and undersupply. Then I was diagnosed with mastitis (extremely painful inflammation of breast tissue) 7 times within the first 6 months of my baby’s life. I quickly realized that the confidence I had gained breastfeeding the first time was nowhere to be found the second time.

It was during this time that my interest in mothers and their breastfeeding experiences began to develop. I slowly began to understand the vastness of the highs and lows that so many mothers experience.

If you’re keen to read my featured story of my journey to be an IBCLC while working full time, click the button below.

My journey thus far and beyond.

Helping new parents.

Since 2019, I've guided many couples as new parents, covering topics from newborn care to breastfeeding to solids introduction to toddlerhood.

Advanced Lactation Specialist.

I am an Advanced Lactation Specialist certified by LiquidGoldConcept, with 103 hours of clinically-rigorous training through telesimulations (with standardised patients), independent study modules, and group discussions.

IBCLC

I am currently an International Board Certified Lactation Consultant (IBCLC) and it is the only internationally recognized lactation credential.

Other credentials

Health Sciences.

These are the courses I have under my belt to inch closer towards being an Advanced Lactation Specialist and eventually an IBCLC.

  • Human Biology

  • Introduction to Sociology

  • Diet and Nutritional Advisor Diploma

  • Child Psychology Diploma

Continuing Education.

I’ve completed the following required lactation continuing education courses for aspiring IBCLCs.

  • Basic Life Support (with Adult and Infant CPR and AED) awarded by Singapore Rescue Training Centre

  • Medical Documentation

  • Medical Terminology

  • Occupational Safety and Security for Health Professionals

  • Professional Ethics for Health Professionals

  • Universal Safety Precautions and Infection Control

Lactation education.

All IBCLCs are required to obtain clinical hours and I have clocked more than 500 clinical hours directly supporting breastfeeding families.